Healthcare business process outsourcing, or simply Healthcare BPO means outsourced business activity or process that provides support (admin or otherwise) to medical institutions, staff, and organizations. Commonly outsourced activities include coding, billing services, transcription, etc.

It’s safe to say that healthcare companies, ranging from insurers to pharmaceutical companies, are not seen as the most customer-centric. With an increasing demand for healthcare services, it’s only essential for businesses to ensure better patient and customer experiences.

An aging population, coupled with the current state of healthcare emergencies warrants a check into the operational capabilities of healthcare brands.

An important change would be to bring about exceptional CX and employ digital-first touchpoints. An important component of that will be to move out of the negative emotions province of worry, and fear that comes with sickness and start to introduce seamless patient-doctor and customer interactions – moving from sick care to proactive healthcare experiences.

Predicting problems and solving them before they bother the patient-customer has become the new norm. Customer experience in healthcare has come a long way.

On the other hand, reading from its low popularity, there is still a lot of room for improvement. And this is where healthcare business process outsourcing comes into play.